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GMC Provides Terrain to Help the Homeless

Last week GMC surprised founder Mark Horvath with the keys to a 2011 Terrain filled with supplies and other in-kind donations to help him do what he does best: scream as loud as he can about the plight of the homeless.

During his travels, Horvath stops at homeless shelters and seeks those living in tent cities to document their stories and hand out much-needed supplies, such as clean socks, toiletries, and occa-sionally, cash. Horvath’s passion for his cause is evident in the vid-eo vignettes on his site, and has caught the attention of social networks. Appropriately, the presentation took place at SOBCon Chicago 2011, an elite gathering and “think tank” of 150 top practitioners in social media.

Horvath, formerly homeless himself, will have use of the Wi-Fi-enabled fuel-efficient crossover for the remainder of the year to travel the country and create content for his popular site and to rally support for the cause.

Mark Horvath stands in front of his brand new GMC Terrain


May 5, 2011 - Posted by | GMC Trucks | , ,

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